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10 Email Marketing Best Practices that Work in 2020 [INFOGRAPHIC]

This handy article covers 10 email marketing best practices that – when applied – will greatly boost your results with email.In fact, applying these principles can often mean the difference between an email campaign that produces an impressive ROI, generating you more revenue while also creating loyal fans in the process – and one that […]

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From Unaware to “Shut Up & Take My Money” – The 5 Stages of Customer Awareness

5 Stages of Customer Awareness - Game of Conversions

In this article, you’ll learn how to write laser-targeted copy that converts by taking into consideration the 5 key stages of customer awareness.Originally created by Eugene Schwartz, this powerful method gives you the ability to always target the right audience with the right message at the right time – so that they open their hearts and wallets for you.Unfortunately, a lot of marketers totally […]

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How to Write FASTER, Better & With Less Effort (Using these 7 Free Tools)

How to Write Faster, Better, and With Less Effort - Game of Conversions

Most copywriters I talk to are almost always looking for new ways on how to write faster.And honestly, I’m not surprised.Writing the same amount of copy faster allows you to get more work done and make more money as well in the process.Problem is, a lot of beginner (and even more advanced) copywriters are really […]

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Facebook Ads Metrics Explained: Discover What Your Results Really Mean

Facebook Ads metrics

This in-depth article will show you exactly how to analyze all the various Facebook Ads metrics inside Ads Manager, and how to use that data to lower your ad costs and boost your results confidently.Here’s the thing: If you’re running Facebook Ads, you probably want to know EXACTLY how they’re doing.The good news is that […]

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9 Actionable Landing Page Best Practices that Work Wonders in 2020

Today you’re going to learn 9 of my favorite landing page best practices to greatly boost the conversion rate of your landing pages.Getting you more subscribers, sales and ultimately – loyal customers.in fact, these are the same techniques that I’ve used to get a solid 68% conversion rate on one of my own landing pages […]

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Email Copywriting CASE STUDY: The Anatomy of a Profitable Sales Email

This article is a detailed email copywriting case study that deconstructs the anatomy of a highly-effective sales email.This particular email has been written by me for one of my clients and it managed to take an already successful Kickstarter project to a whole new level.At the end of the day, the project received funding in excess […]

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How I Work – My Philosophy & the Game of Conversions Framework

TL/DR: This is a brain dump on how I work and the underlying philosophy behind my brand, Game of Conversions.It’s also about a powerful paradigm that can help you get more sales, close more deals, and perhaps most importantly: grow a successful business that people will love.I call this the “Game of Conversions Framework” and […]

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39 Proven Headline Formulas to Instantly Grab Attention & Boost Sales

39 Proven Headline Formulas to Instantly Grab Attention & Boost Sales

A headline is THE most important element of any sales message.It’s the first thing people see – and you only have 2 seconds to grab their attention…If you don’t… well, they’ll be gone in no time.And you’ll probably never see them again – hurting your ROI and increasing your bounce rate.So how do you counter […]

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How to easily get more qualified leads with a consulting email sequence

consulting email sequence

Building out a stable pipeline of new leads as a consultant is always a PITA.It requires constant hustling and never-ending vigilance.And once you stop doing lead generation, it’s only a matter of time before you suddenly find yourself in a situation where you’re out of clients, and you have to seemingly start over again.We’ve all […]

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Analyzing 7 Proven Bullet Formulas: Why they work and how to use them

Analyzing 7 Proven Bullet Formulas: Why they work and how to use them

Everyone’s obsessed with ‘headline formulas’ nowadays.​And I get it: people want a convenient way to come up with attention-grabbing, eye-popping, door-busting headlines…​Problem is, headlines are crazy complicated and need a TON of work that’s only visible under the hood.​So, unfortunately, there IS no guaranteed ‘proven headline formula’ out there.​Sure, there are awesome templates and examples […]

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