Most welcome sequences only “give value”. They skip the two jobs that matter – bonding with new subscribers fast and spotting the ones ready to buy now – they never get people to DO anything in the first few days, and they never start shifting the beliefs that decide whether someone buys months later.
A while back, I got the following reply to an email I sent out about my Imprinting Sequence training:
“I need to reread your emails and see if there’s really any new info in this that I need…
I have lots of email courses from Justin Goff, Ian Stanley, Copyhackers …
There might be overlap. For $200, I want to be cautious.”
What can I say…
It’s a fair point.
Especially in a high “Stage of Market Sophistication” niche like we’re in.
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Turn the Leads Already Joining Your List Into Buyers – Faster
The Rapid Lead Activator reveals the psychology-based framework I use to write welcome sequences that sell – without hype. Normally $9.99 on Amazon, yours free. Plus a bonus AI assistant that writes your first 5 welcome emails for you – in minutes, not days.
Send Me the Rapid Lead Activator →I mean…
Why SHOULD anyone buy my Imprinting Sequence training… when there’s a possibility they could get the same info from someone else?
So I sent this person the following reply:
“Sure, there’s still time before the cart closes on Tuesday.
I’m fairly familiar with most of the courses from the people you mentioned, and although Ian Stanley and CopyHackers have courses about email sequences…
To the best of my knowledge, none of them cover this specific topic in this level of detail using this methodology.
So I believe there’s definitely a novelty factor here.
And, as part of a special Black Friday offer I’m currently running, you also get some sweet, sweet bonuses”
Which apparently worked because this person bought his ticket a few hours later.
HOWEVER…
(and this is a valuable marketing lesson in itself)
For every person who specifically emails you an objection, there are probably 10-20 out there who have the same objection… but don’t explicitly state it.
Is an imprinting sequence just a welcome sequence?
So here, I want to demonstrate:
Why I believe using an “Imprinting Sequence” is a different and superior strategy compared to a traditional welcome sequence…
Why it’s MUCH more effective at reliably converting new subscribers into loyal customers (and raving fans)…
And how come no one else I know of is teaching this stuff.
BUT…
Instead of harping about how my training is supposedly the best thing since sliced bread…
(and start sounding like a typical pitch)
I want to take a different angle.
I want to showcase the TOP 3 biggest problems I see with 99% of welcome sequences out there…
And how my unique Imprinting Sequence method is specifically engineered to fix those problems.
So let’s start with…
What are the 2 core jobs of a welcome sequence?
Problem #1:
Most welcome sequences fail to do their 2 core jobs effectively
These are:
1 – Emotionally BOND with new subscribers and establish “Know, Like, and Trust” as fast as possible (so that they start routinely reading your emails)
2 – Automatically identify so-called “5-Star Prospects” who are further along their customer journey, and who are ready to buy now (without annoying others)
As you can see…
An effective follow-up sequence isn’t just there to “give value” to people…
Instead, it needs to accomplish a few strategic tasks:
It needs to engage new subscribers…
It needs to identify red-HOT buyers from a haystack of various quality leads…
And it needs to start the process of BONDING with people at an emotional level.
So it’s NOT just about “sending them follow-up value-based emails before pitching them something”…
It’s much deeper than that!
And that’s exactly why this is at the core of my Imprinting Sequence strategy.
Which brings me to…
Why don’t new subscribers engage with your welcome emails?
Problem #2:
Most welcome sequences do a terrible job of getting people to actually DO something
Which is a BIG problem…
Because, if new subscribers aren’t engaging with your emails in the first few days…
…they’re drastically less likely to open, click, or buy from your follow-up emails.
Not good.
Especially when you consider how hard you’ve worked (or how much $$$ you spent!) getting those people to subscribe to your list in the first place.
And now they’re behaving like a bunch of DEAD leads already??!
Heeeell no!
That’s like lighting money on fire 🔥
A terrible feeling :(
So that’s why an Imprinting Sequence is specifically designed to ACTIVATE new leads as effectively as possible…
Stacking actions like Replies…
Link clicks…
And even special “internal mental actions” aimed at accelerating them in their buyer’s journey.
Which means better customers for you faster.
And finally…
Why does a welcome sequence need to shift beliefs?
Problem #3:
Most welcome sequences fail to start the crucial process of “Shifting” people’s beliefs
And this is super-duper important.
(especially if you’re playing the long game!)
Why?
Because – according to the data – only about 15% of the leads (who are EVER gonna buy from you) buy within the first 90 days.
The rest do so between 90 days… and 18 months (on average).
So what does this mean in practice?
Simple:
If you want to make the most money possible from your hard-earned leads, you HAVE to optimize for “long-tail” conversions.
Sure…
You absolutely *CAN* monetize the 5-Star Prospects joining your list…
(like we discussed during Problem #1)
But most of your profits will come from eventually converting everyone else.
Problem is…
This can’t (and won’t) happen without shifting their Beliefs first…
And establishing something called the “One Buying Belief”.
And the PERFECT place to start shifting those beliefs is…
…you guessed it…
During the Imprinting Sequence.
In fact, there are several emails I like to include in my imprinting sequences that specifically shift people’s most important beliefs first…
So that everything else happens easier, faster, and more effortlessly later on.
***
**
*
And there you have it…
The TOP 3 biggest problems I see with 99% of welcome sequences out there…
And how my unique Imprinting Sequence method is specifically engineered to fix those problems.
Hopefully, you now understand why this process is different and superior to others…
And why nobody else I know of is teaching this.
How do you fix a welcome sequence that isn’t converting?
Start with the sequence you already have. Open it next to this list:
1. Does an early email give people a reason to reply? One easy question is enough. If nobody can answer anything until email 5, you’re missing your first engagement signal.
2. Can someone who’s ready to buy raise their hand in the first few days? A link to your offer for the people who want it now… without pitching everyone else.
3. Is there a story? The emails that bond are the ones where people get to know you – not another tip they could find anywhere.
4. Which belief does each email move? If you can’t name one, that email is just “value”. Pick the belief your best buyers hold that your new subscribers don’t… and give it its own email.
The full method – including the “B.O.N.D.I.N.G. Method” and the belief-shifting emails I use – is inside my Profitable Imprinting Sequence training.
You build it once, and it works on every new subscriber who joins your list after that.
Free book + AI assistant
Turn the Leads Already Joining Your List Into Buyers – Faster
The Rapid Lead Activator reveals the psychology-based framework I use to write welcome sequences that sell – without hype. Normally $9.99 on Amazon, yours free. Plus a bonus AI assistant that writes your first 5 welcome emails for you – in minutes, not days.
Send Me the Rapid Lead Activator →-Csaba
